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Category Archives: Trademarks

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USPTO Introduces Pilot Program To Fight Fake Specimens – What You Need To Know

By Travis Jacobs |

As more companies have stressed the importance of brand protection, the USPTO has seen an increase in trademark applications. Often, Applicants apply for trademarks with a broad scope of goods and services, as they do not know how they are going to grow and expand as a company. When filing an in-use application, some… Finish Reading USPTO Introduces Pilot Program To Fight Fake Specimens – What You Need To Know

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What Do I Do If My Trademark Has Been Opposed?

By Travis Jacobs |

A few months after filing your trademark, you will hear from a Trademark Examiner regarding your application. Assuming there are no issues, an Examiner will publish your mark for “opposition.” This blawg will explain what it means to have an application published for opposition, and this process with the Trademark Trial and Appeals Board… Finish Reading What Do I Do If My Trademark Has Been Opposed?

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Trademark Word Cloud Concept in black and white

What is Trademark Incontestability?

By Travis Jacobs |

A trademark can quickly become a significant asset for a business as it is a source identifier to consumers and competitors of your brand. After obtaining a federal trademark registration, you may think you are finished with the trademark process. Once the mark is registered, you must continue using the mark in commerce, and… Finish Reading What is Trademark Incontestability?

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How do I use Trademark Symbols?

By Travis Jacobs |

As many companies are using a trademark, they often use the ® or TM symbol following their logo or company name. As a trademark owner, it is important to know when you should use these symbols, and more importantly, how they should be used. To begin, it is necessary to recognize the symbols that… Finish Reading How do I use Trademark Symbols?

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service mark and trademarks

Are YOU a “Trademark Bully”?

By Travis Jacobs |

A trademark serves as a fixed representation of a business’ brand and its goodwill, and conveys a message to consumers of the quality of goods and services offered by the business. However, recently businesses have been taking their exclusive right to use the marks to an extreme. The United States Patent and Trademark Office… Finish Reading Are YOU a “Trademark Bully”?

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The #LowDown on Hashtag Protection

By Travis Jacobs |

Hashtags – words or phrases preceded by the ‘#’ symbol have grown into an important promotional tool for businesses on social media platforms like {Instagram, Facebook, Twitter}.  Many businesses create hashtags as part of a marketing campaign that helps drive consumer engagement with the business or product.  But can a hashtag creator claim intellectual… Finish Reading The #LowDown on Hashtag Protection

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trademark application and protection

How to Lose a Trademark in 3 Ways

By Travis Jacobs |

Trademarks and Service Marks need to be renewed, maintained, monitored and actively protected from infringement. Doing any of the following can, and most likely will, result in the loss of rights to the mark. Abandonment of the mark. Trademark abandonment occurs when the owner of the Trademark or Service Mark stops using the mark, with no intention to use… Finish Reading How to Lose a Trademark in 3 Ways

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